1619 Broadway - Application for installation of a new storefront, signage band, canopy and entry pieces and a proposed revision of the building wall and roof signage in LED.
At the regularly scheduled monthly meeting of Community Board Five on Thursday, April 10, 2014, the following resolution passed with a vote of: 34 in favor, 2 opposed, 1 abstained.
WHEREAS, 1619 Broadway ("Brill Building") is an eleven story brick and terra cotta Art Deco building constructed in 1930-31 by Abraham Lefcourt, one of New York's most prolific developers in the 1920's and thereafter sold to the Brill brothers; and
WHEREAS, The creative culture of the music companies in the Brill Building came to define the influential "Brill Building Sound" and the style of popular music songwriting and recording that was created by its writers and producers; and
WHEREAS, 1619 Broadway was designated a landmark by LPC in 2010 due to the highly decorated Art Deco style of the Brill Building, the influential and popular music associated with the Brill Building and Abraham Lefcourt being the developer of the Brill Building; and
WHEREAS, 1619 Broadway Realty LLC ("Applicant") has applied to replace the existing non-historic storefront across the entire Brill Building base with a new storefront; and
WHEREAS, The Applicant has applied to install new canopy and entry pieces on the Brill Building; and
WHEREAS, The Applicant has applied to install a new signage band on the Brill Building; and
WHEREAS, The Applicant has proposed the revision of building wall and roof signage in LED on the Brill Building; and
WHEREAS, The new LED wall signage has a smaller footprint thereby enabling additional parts of the Brill Building to be visible; and
WHEREAS, The historic Brill Building entry façade on Broadway will remain intact; and
WHEREAS, The Applicant's proposal accentuates the Brill Building's location at the corner of Broadway and 49th Street; and
WHEREAS, The Applicant's proposal is an appropriate improvement for the Brill Building and is harmonious with the Times Square district; therefore be it
RESOLVED, Community Board Five recommends approval of the 1619 Broadway application for installation of a new storefront, signage band, canopy and entry pieces and a proposed revision of the building wall and roof signage in LED.