214 West 42nd Street, the New Amsterdam Theater, Application to replace existing light-boxes on marquee with new LED panels
WHEREAS, the New Amsterdam Theater, 214 West 42nd Street, between 7th and 8th Avenues, in the NYC Theater District, has been an individual NYC Landmark since 1979; and
WHEREAS, the theater is owned by 42nd Street Development Corporation and is operated under a long term lease by the Disney Corporation, which currently has a long running Broadway Show, "Mary Poppins", appearing at the theater; and
WHEREAS, Disney has applied to LPC for approval to replace the existing light boxes on the non-historical marquee which would update and improve the illumination for performances taking place at the theater; and
WHEREAS, the illumination would be modern LED type lighting to program current shows and other occasional performances taking place at the theater and may also be used to announce other Disney shows playing in New York City; and
WHEREAS, Disney agrees that the LED panels on the marquee would not be used for advertising purposes; and
WHEREAS, CB 5 recommends that the signage be "static" in nature and not animated; therefore, be it
RESOLVED, Community Board Five recommends approval of the application to replacing existing light-boxes on marquee with new LED panels at the New Amsterdam Theater, 214 West 42nd Street.
The above resolution passed by a vote of 36 in favor; 0 opposed; 1 abstaining.