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12 West 23rd Street, application to install awning, signage and storefront.

WHEREAS; The building known as 12 West 23rd Street, between Fifth Avenue and Avenue of the Americas, located in the Ladies Mile Historic District, is an early 20th Century loft and store building; and

WHEREAS, The façade at the ground and second floor levels is mostly non-original building fabric, having been altered through the years; and

WHEREAS, Qdoba Mexican Grill, the future tenant for the ground floor retail space proposes to install a new aluminum framed storefront, with a painted wood façade and a new canvas awning; and

WHEREAS, The applicant also proposes to install non-illuminated metal pin-letter signage within the sign band spandrel and a non-illuminated blade sign; and

WHEREAS, The applicant proposes to remove the existing roll-down gate; and

WHEREAS, The proposed new storefront and façade for 12 West 23rd Street is symmetrical to the recently installed storefront and façade of 14 West 23rd Street,  immediately next door, currently occupied by Starbucks Coffee; and

WHEREAS, Overall, the proposed changes are keeping within the style and the character of the West 23rd Street neighborhood and the Ladies Mile Historic District, and a distinct improvement over the existing condition of the building; therefore, be it

RESOLVED, That Community Board Five recommends approval of the application to install the new storefront, façade, awning and signage at 12 West 23rd Street.

The above resolution passed by a vote of 29 in favor; 0 opposed; 1 abstaining.

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